Benefit Roller Lash mascara review

It's been a while since I've tried a new mascara, but when Benefit announced the launch of Roller Lash, a mascara designed to help to lift and curl the eyelashes, I was instantly intrigued. Having gotten on well with Benefit They're Real, I was even more pleased to see that they were giving away mini samples with Elle magazine. Needless to say I soon snapped it up and it's been my go to mascara ever since:

Benefit roller lash mascara before and after

As someone with short straight eyelashes it's always been a struggle finding a mascara which can hold a decent curl. Luckily Benefit Roller Lash mascara does just that and on occasions when I've been in a rush I've gone without an eyelash curler all together. Used together though the results are impressive and really helps to open up the eyes. Inspired by the technology behind Velcro hair rollers, the 'hook n roll' brush manages to grab onto even the tiniest of lashes, coating them in mascara and pulling them up to give a naturally lifted effect.

The thin flexible brush is great for working into the roots and it helps to remove any clumps as you go. I like that the mascara is dark and pigmented without weighing down on the eyelashes and although it doesn't offer much in the way of volume it certainly adds a lot of length and definition. I still get the odd smudge, but compared to They're Real the formula seems to be longer lasting and it's a lot easier to remove too. At £19.50 it falls firmly into the high end category, but for me the results are worth it - I've yet to find a mascara which can lift and hold a curl as well as Benefit Roller Lash and I'll definitely be repurchasing once my mini sample runs out.

Benefit Roller Lash mascara, RRP £19.50, available in store and online at

Have you tried Benefit Roller Lash mascara? What are your current mascara favourites?


  1. I have this but haven't got round to using it yet! Your lashes look great. x

  2. nice review - i find my good ol' friend loreal voluminous holds a curl so well and to top that is the chanticaille faux cils, unfortunately the latter leaves a gaping hole in my pocket :(


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